Helping everyday people live

simpler, more fulfilling lives…

Our values


We here at ribot are a mixed bunch: robot-makers, ultra-runners, coffee addicts. And though we’re all different, we’re open, flexible and ultimately full of mutual respect for one another. We tend not to work weekends or late nights, instead believing in a modern work-life balance that’s sustainable both for our team and the high quality of our projects.


Fundamentally, we all utterly love what we do every day. We geek out on little details that many may never realise and challenge ourselves with ever more difficult problems. We’re keen to use our understanding of technology and design to make many many lives both easier and better. However, we also have an unhealthy company-wide obsession with puns, which makes ribot life harder and ultimately worse!


It’s not enough just to be different. We believe in pioneering new ideas that fundamentally make the world a better, simpler place to be. Whether it’s during our ribotDays or in the midst of a project, we’re questioning everything with child-like fascination, constantly tinkering and researching new ideas as we go. And we take risks with our work, not because it’s exciting and edgy, but purely because it’s too risky not to.

… and Fun!

We’re living proof that you can do work to an incredibly-high standard and do so with a smile on your face. ‘Work’ shouldn’t be the thing you dread on a Sunday night. It’s where you spend the majority of your existence, so why not celebrate that? We dedicate a lot of our time to make sure we create a naturally-fun environment that we can all call our second home.

Antony Ribot

Co-founder & CEO of ribot, Antony is inspired by human behaviour, natural systems and good food. When not thinking about what’s for dinner, Antony loves cycling, tinkering with sensors and IoT, and pondering the possibilities of the latest phones, tablets and tech. He’s always imagining what’s just over the horizon and shaping the team ribot vision.

Ben Breckler
Head of Design

Ben is our design lead and brand guardian, most often found with a pen in hand and a large sheet of paper before him. Turning complicated concepts into simple but stunning motion designs, taking ideas and sketching concepts which in turn get lovingly crafted into great looking user interfaces.

Brad Legge
Head of Production

Brad is passionate about helping teams work effectively and enjoys the work they do to deliver useful, valuable products that people love to use. Brad is passionate about agile methods of working and helping onboard teams to this method. He likes to keep ahead of the latest tech trends as well as cooking & listening to music - especially at the same time. Spending as much time as possible with his family is his biggest priority and outside of work & he’s a fan of cycling, tennis and playing football with his daughters.

Jemma Slater
Android Developer

Jemma sprinkles ribot code with sparkle, using a combination of tea, chocolate and enthusiasm to fuel her Android and iOS projects. She questions everything with fascination and soaks up information from everyone to make our projects great. When she’s not at ribot, she enjoys going to musicals and dancing the night away!

Jerome Ribot

Jerome somehow manages to think inside, outside and around the box, seeking solutions to ancient problems using the latest technologies and techniques. Always on the go, never satisfied with “good enough”, Jerome drives ribot’s creative, design, development and direction.

Jo Ross
Head of Client Services

Jo is a driving force in understanding what our clients need and want. She makes sure everyone is happy by listening, questioning, collaborating, fixing, and iterating our processes. Jo loves challenging thinking and pushing work forward, and she’s passionate about empowering women in business. Outside ribot she has two young children to keep her busy, and loves camping at family festivals.

Kerry Manley
Head of Marketing

Kerry is passionate about the art of communication and connecting with people. She is inspired by the great experiences ribot create and is happy to shout about them from the rooftops, although we usually encourage her to stay inside and write about us instead. Outside of ribot you’ll find Kerry trying to curb her chocolate cravings with the latest exercise fad or indulging in a spot of retail therapy.

Lindsay Scott
Head of Operations

Lindsay’s role is to make sure the company runs smoothly, multitasking like a pro with all things finance, HR & ensuring the studio runs like clockwork, so that all the ribots can get on with doing what they do best. She is a lover of keeping fit, travelling to far-flung locations, plus she’s a soul singer & songwriter.

Luis Abreu

Always “ninja-whistling”, Luis is our senior UX Designer with a broad skillset and a methodical approach to design: identifying, structuring and understanding problems & finding user-centred solutions. Outside work, he keeps his yin through Yoga and Hiking, and his yang through Functional and Strength training.

Tara Etherington

Tara is an empath, curious about people and life and passionate about building products that matter. She thinks differently and has brought those skills through to design many successful innovative digital products for ribot and our clients. When she's not asking questions, gathering insight and solving problems she's outside in the fresh air - and when it's raining she's experimenting with clay or taking care of her plants.

Will Wragg

Will is our programmer and analyst with experience in all levels of development. He loves learning new programming languages and tinkering with emerging tech and electronics. Outside of the studio you might find Will walking or rambling in the Dales or absorbed with chess or board games (he makes them too).